Falling in love with a breed comes naturally to us all and Dachshunds will forever be our first love, but being able to open our hearts and design solutions to all small breeds has long been our dream. 

We will never compromise on quality, performance or precision in anything we do. Wondercoat exists because of my need to create safe, practical and at the same time functionally beautiful garments for my own dogs. Each of our garments has had 1000’s of hours of design and development poured into it. Garments crafted with exquisite attention to detail while being constructed for durability, practicality and for real dogs.

Our passion and dedication to our craft has only grown with time, as has our knowledge and ability to develop our designs for a more fluid, and inclusive fit, allowing us (with much pride) to launch the Harness Lite with more than just Dachshunds in mind.

To mark this pivotal milestone we are excited to announce our very first partnership with award-winning photographer Pawtique, whose distinctive style has made her a standout in the world of dog photography and portraiture to capture our Harness Lite in a ‘brand new light’ showcasing the beauty and simplicity of our designs in our very first multi-breed campaign.

Being able to watch Pawtique in action, working with quiet confidence and focus in the chaos of Central London, was truly inspiring. The dogs chosen for our campaign largely had no previous modelling experience but Pawtique had the ability to enable both dogs and their owner to tune out the noise, creating a calm space to capture that perfect moment through her crafted eye, an essential part of the process in creating enchanting portraits which are the essence of everything we aspire to be; A love letter to our dogs and a masterclass in modern design and composition.

To celebrate this collaboration and give others a glimpse of her remarkable work, we’re offering a complimentary £150 credit towards a bespoke private photoshoot with every Wondercoat purchase over £35 from September 1st 2025*. 

Measuring and fitting dogs will always be far more of an art than a science but our collaboration with Pawtique now paves the way for a single moment of exquisite beauty to be captured and treasured for years to come.

A huge thank you to our models on the day!

Find your Wondercoat here, and claim your voucher when you receive your order.

*Vouchers will be included in every Wondercoat purchase over £35 from Sept 1st 2025 for a limited time – T&Cs apply.